University of Basel

SIBA – A Visual Approach to Explore Everyday Life in Turkish and Yugoslav Cities, 1920s and 1930s

Ford car parade

Ford car parade, © Cengiz Kahramanenlarge


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Object:Ford car parade
Description:A line of cars crossing Galata Bridge. Pedestrians on the pavement are watching the scene. Letterings and flags are mounted on some of the cars. The first car that is fully visible in the line is equipped with an US flag on the enginehood and a plate on top that is lettered This is the parade you were waiting for' ('İşte beklediğiniz resmigeçit'), followed by a reference to 'Ford Transports' (Ford Nakliye'). On the very right, a porter is carrying a flat and round construction with textiles on top over his head. Wires, poles, and tracks are installed on the bridge. The cityscape in the background shows Galata neighbourhood of Beyoğlu and Galata Tower.
Comment:The picture was published on 1 December in Cumhuriyet newspaper along with a short article. The article states that the parade took place the day before and traces the route which led from Tophane Ford fabrikası over the Galata Bridge through Fatih before turning back over the Galata Bridge to Taksim Square, Şişli and Beşiktaş.
Location:Istanbul, Galata, Beyoğlu
Country:Turkey (contemporary)
Turkey (historical)
Keywords:490 Land Transport > 493 Vehicles
490 Land Transport > 491 Highways and Bridges
440 Marketing > 446 Sales Promotion
510 Living Standards and Routines > 511 Standard of Living
480 Travel and Transportation > 482 Burden Carrying
360 Settelments > 363 Streets and Traffic
360 Settelments > 365 Public Utilities
Bibliography:Ford Otomobil Fabrikası'nın Resmi Geçidi'. Cumhuriyet, 01 December 1930.
Copyright:Cengiz Kahraman
Archive:Cengiz Kahraman, Istanbul (Collection Private collection), Inv. No.: TOPHANE- FORD OTOMOBIL FABRIKASI- RESMI GECID- 1933- GALATA KOPRUSU
Editors:Yorick Tanner, Cengiz Kahraman